Mobile, Meetings, Audience Engagement, Apps, Market Research, Events, Engagement

Why we sold IML Interactive…

“On Wednesday January 18th Lumi sold its UK Meetings and Events business, IML Interactive UK, to Crystal Interactive.”

This transaction created...

Audience Engagement, Apps, Events, Engagement

Join in with the Festive Fun: Christmas Quiz and Celebrations

It has been a busy year for all our offices across the globe and we have had some great highlights, such as facilitating theUK’s first electronic...

Mobile, Apps, Events, Engagement

Improving the quality of debate at AGMs

A frequent criticism of the current format of company general meetings is that the quality of debate between shareholders and the board is...

Interaction doesn’t have to be complex

I was recently training a new member of staff on the benefits of interaction at company conferences. During one of our induction sessions they...

Apps, Events, Engagement

My first Dreamforce

Ask anyone I work with and they will tell you I am a walking testimonial for Salesforce! I am a huge advocate for not just their apps and products...

Meetings, Audience Engagement, Opinion

The passion of an internal meeting

Yesterday I sat through an impassioned internal meeting update on marketing strategy with colleagues from across Europe and North America.  Debate...

Audience Engagement, Apps

Team Lumi in Rio gets our vote

As business trips go – Rio in August 2016 is not a bad destination or dateline. Although I know very well that Team Lumi has been working hard out...

Opinion

Channel 4 referendum debate uses Lumi

Lumi at the Heart of the Debate – on Live TV

What more could we ask for? When Lumi technology was chosen to measure the very pulse of the nation...

Brexit and eating our own dogfood…

So it’s THE water-cooler conversation in workplaces, homes, pubs and schools in the UK right now (Even my 6 year-old left for school this morning...

Mobile, Event

What to ask your WiFi provider: 5 tips

According to Randle Stonier from Adding Value, WiFi is no longer an optional perk you may or may not offer at your next event. I fully agree with...

Market Research

Why are Market Researchers Holding Back Market Research?

Here’s a question everyone in the market research industry should be thinking about: Why has mobile been relatively slow to take off within the...

Mobile, Apps, Market Research

4 Ways Market Researchers Can Optimize Survey Design

Market research has had an interesting decade. New technologies and techniques have given everyone the opportunity to capture more data with...

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